A bold basketball statement: the new SHAQ collection drops at CCC – now featuring women’s styles

Basketball heritage, streetwear edge and functional design – that’s the essence of the latest SHAQ collection, now available at CCC, eobuwie.pl, Worldbox and MODIVO. The drop includes sneakers and accessories that perform both on and off the court, but it’s the debut of women’s styles that truly steals the spotlight. The cult-favorite brand expands its legendary lineup with new models designed for her – making a strong mark in the world of contemporary sneaker trends.
SHAQ launches women’s sneakers for the first time
The women’s designs are a breakthrough moment for SHAQ – introducing basketball aesthetics with a fresh, modern twist. One of the season’s standout pieces is the SHAQ CEO-DEVASTATOR, blending soft pink with creamy white and a bold silhouette that instantly channels urban energy. The model also comes in classic beige and white, as well as futuristic metallic tones. Another key style, the CEO-4X, offers an equally strong fashion-forward look. Together, these options empower women to find their perfect fit – balancing performance, personality, and iconic design.
Fan-favorite styles reimagined
The signature CEO-DEVASTATOR and CEO-4X are also available in men’s/unisex and kids’ sizing, proving that SHAQ’s legacy is built for everyone who lives and breathes basketball. New arrivals also include the SHAQNOTIX and SPIN MOVE models – bold, dynamic and unapologetically expressive. Designed with sharp lines and daring colorways, these sneakers radiate a court-to-street attitude that’s impossible to ignore – wherever you wear them.
Style meets functionality
Completing the collection are SHAQ backpacks and bags in monochrome tones with contrasting details. Designed for movement and versatility, these accessories are built to match your daily rhythm – whether it’s training, school, city adventures or weekend escapes. They combine practical function with a strong streetwear aesthetic – effortlessly cool, slightly rebellious, and seriously on-trend.
Basketball style for everyone
The new SHAQ collection brings NBA-level energy straight to the streets. The lineup includes options for women, men, and kids – each reflecting a passion for sport and a love for urban style. Sneakers, backpacks and bags are perfect for game time or daily wear. Kids love them for their comfort and bold design, adults for their versatility and timeless edge.
Behind the SHAQ brand stands basketball legend Shaquille O’Neal – and this latest collection proves once again that these aren’t just sneakers and accessories. They’re a way of life. An invitation to move with purpose, live with passion, and express yourself through style. Now’s the time to bring new energy to your fits – with gear made for legends.
The latest SHAQ collection is available now at CCC stores, on ccc.eu, and via the CCC mobile app.