DeeZee, from the CCC Capital Group, is launching the first collection of women's clothing, complementing the offer of footwear and accessories. The step towards the clothing business is a response to the market needs and a natural consequence of the brand's fashion presence in social media. The first collection will be available online at deezee.pl later this year. Today, DeeZee.pl is one of the largest online stores with women's footwear in Poland, and the brand's shoes can also be found in every CCC stationary store.
The new collection of DeeZee clothes is created in response to numerous questions from deezee.pl customers. Its design will refer to the well-known brand of the current shoe collection. When creating new clothes and accessories, great attention was paid to high-quality fabrics and finishes.
The DeeZee brand, strongly present in social media, gains the attention of numerous observers, influencers, as well as Polish stars and designers. The bold, fashion stylizations that accompanied the promotion of the footwear attracted attention.
We are developing dynamically in Poland and abroad, this year we entered 4 new markets. Joining the CCC Group in 2018 allowed us to accelerate business processes and, as a result, significantly increase the scale of operations. We want to be a recognizable global brand with a wide assortment, and women's clothing is a natural direction of our development, inspired by our customers and their interest in fashion. The DeeZee clothing collection will be shown fully styled together with shoes. Such sets can be purchased from us. We direct our offer to women who constantly follow trends, regardless of age. We want to offer patterns and cuts straight from the world's fashion catwalks, but at an affordable price - says Dominika Żak, President of the DeeZee Management Board.
Dominika Żak, founder and CEO of DeeZee, is responsible for the design of the clothing collection. Also participating in the preparation of the collection are: Małgorzata Żurek - collection manager and Anna Kaczmarczyk - product manager.